How to Plan Your Content Creation Strategy?

Content is fundamental to an SEO strategy on many levels. Content defines your page relevance, creates trust signals, attracts signals, creates a conversion funnel, etc. How to create a content strategy that helps you achieve all those various goals? To discuss creating a comprehensive content creation strategy, Jim Boykin, CEO of Internet Marketing Ninjas, and […]

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User Experience, Search Intent and SEO: How to Prioritize Your Customer in Your SEO Strategy

User experience is crucial for your business success. These days, consumers are willing to pay for a better experience. On the other hand, consumers’ expectations are high and if you are not meeting those but your competitor does, the consumers will choose your competitor even if your pricing is better. But what really got marketers […]

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Featured Results and Google’s De-duplication might be lowering your click through rate in the SERPS.

De-duplication refers to Google’s practice of removing an organic result if the same page appears in other sections of SERPs, like featured snippets and top stories. De-duplication started with featured snippets when Google decided it was a bad user experience for their searchers to see the same page twice per a single search engine result […]

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