Internet Marketing Ninjas Blog

SEO Technical Audit: What to Look at When Crawling Your Site with Bill Hartzer

Crawling your site is an integral part of an SEO audit.

But are you doing the most of that crawl? Are there things you are missing?

What are the most important things to look at when crawling your site, especially those beyond the obvious, i.e. broken links and images.

To discuss technical audits, Jim Boykin, CEO of Internet Marketing Ninjas invited Bill Hartzer, a blogger, SEO, and marketer who started coding HTML websites back in the mid 1990s and has been an SEO expert for more than two decades.

First of all, use several crawls, because they are all going to find a different number of pages, so you need more data than just one crawl.

Here are a few things to look at when crawling your site:

  • Orphaned pages (pages that have no internal links). Those may bring much more traffic if you interlink them properly.
  • Duplicate pages or pages you thought you had redirected but they are still live
  • Pages with improper use of rel=canonical

Contact ninjas for us to do a comprehensive technical SEO audit of your site and fix everything that’s preventing you from ranking higher!


Meet The Bloggers

Jim Boykin
Jim Boykin

Founder and CEO

Ann Smarty
Ann Smarty

Community & Branding Manager