Full Service Internet Marketing Company & Internet Marketing Tools
- Blog
Recent Posts- How (and Why) to Do Domain Background Check with Bill Hartzer
- How to Move Your Site to a New Domain with Bill Hartzer
- Product-Driven SEO: What Most SEOs Are Missing Out These Days with Rand Fishkin
- Domain Names and SEO with Bill Hartzer
- Methods of Getting Google to Index Your URL’s (Faster)
- The Complexity of Measuring SEO Strategy
- Google’s “People Also Ask” (Related Questions): What They Are, and Why You Should Care (Updated)
- How to Plan Your Content Creation Strategy?
- What is Semantic SEO? – With Bill Slawski
- User Experience, Search Intent and SEO: How to Prioritize Your Customer in Your SEO Strategy
Featured Services
Content Creation & Content Marketing
It’s no secret that great links are the key to ranking well in Google. We’ve been a links-first SEO agency since 1999 and no on does it better. The link team makes up half our staff and, on average, each link builder has nearly 9 years experience with us! We take a content-based approach to link building and avoid many of the common, less effective, and potentially dangerous methods of link building out there. We don’t buy links, offer sponsored content or guest blogging services, have a link network, trade links, have pre-existing relationships with any webmasters, or do any type of artificial link building whatsoever.
We call our approach “Trusted Link Building” as its designed to acquire links from sites like schools, universities, libraries, organizations, government sites, resource pages, and trusted people with a footprint across the web. We target this audience for linking due to their trust, authority, and ability to keep your link profile clean, safe, and strong.
In order to source these links, we need to create content for your website which is highly linkable from the audience we’re writing to for link acquisition. One of the biggest values of working with us is tapping into our knowledge of the type of content that can get these types of links for you. Once the content is published, the process is manual outreach until we have acquired your links for the month.
This is our premium service most tied to growth and includes linkable content creation, link outreach, the links themselves, internal linking & Authorship recommendations, full access to our clients-only dashboard, site recommendations and “Action Items” provided within the client control panel, full reporting of the work, and regular reviews with our team, including our CEO Jim Boykin.
Linkable Asset Creation
Developed for the goal of “going viral”, our Linkable Asset campaigns are visual, engaging, data-driven pieces of content (such as Infographics) designed with the goal of driving traffic and attracting natural backlinks from the media, niche and social sharing sites, and the web at large. Each campaign begins with the brainstorming of ideas that can achieve these objectives, the selection of one or more topics, research, copy, and creative for the Infographic, and a full 30-day promotional period of the asset where our team will market it to a variety of audiences across the web. These offerings are particularly suited to improve brand awareness and drive traffic outside the search engines heading into your business’s peak season. A full report including traffic the asset achieved, links and mentions obtained, and social engagement of the piece is provided 2 weeks after promotion is complete. We’ll continue tracking these metrics each month thereafter and often see these pieces continue to attract links and drive traffic due to their “viral” nature long after we’ve finished our promotion.
Video Optimization, Creation & Editing
With YouTube being the 2nd largest search engine and Google continuing to incorporate videos into the search results, videos have become a larger part of everyone’s digital marketing strategy. We have a variety of offerings, including whiteboard, sketch, how-to, and interview-style video options which lend themselves well to building a YouTube presence and act as a source for video translation to capture additional SEO and SERP Feature visibility.
Online Reputation Management
Negative online reviews when someone searches for your company, brand name, or leadership’s names can lead to negative consumer sentiment, costing you sales and conversions. Our ORM program works to displace the negative results by improving the rankings of other positive or neutral program pages in the SERPs via a tailored content & link building approach. We’ll track the positive, neutral, and negative search results for target phrases on a monthly basis, clearly showing the improvements from our effort. We’ll also provide content and website recommendations for ways you can help control the conversation about your brand online.
Core Web Vitals Optimization
Google has a new page experience update rolling out June-August of 2021 that will see the Core Web Vitals scoring metrics from Google Lighthouse being used as a ranking signal. Specifically, site rankings will now be impacted by Largest Contentful Paint (LCP), First Input Delay (FID), and Cumulative Layout Shift (CLS). Core Web Vital scores can be difficult for average site owners to improve, and to make matters worse, Google Lighthouse does not adequately explain how to fix all of the problems it does report. We’ve developed an innovative new service that takes aim at all of these issues. We begin by analyzing your site’s Google Lighthouse report. Then we’ll modify your site’s code using Cloudflare’s worker technology. This allows for us to address any failed Lighthouse audits directly in the cloud. By taking this approach, there should be no physical modifications required to your origin server (host). Yes, we are offering a real solution that promises to improve your Core Web Vitals scores. This is not just another report!
Core Web Vitals Optimization Service
Starting at:$10,000
Includes: Setup* & Optimization * Client must create a Cloudflare account and maintain the account’s billing Optional: $1,000/month for continued Optimization & Maintenance
Contact The Ninjas“Action Item” Analysis
Best suited for front-line SEO & content teams, this service includes access to our private, client-only dashboard & toolset featuring nearly 50 custom built SEO tools for the true professional. Based on the tool runs and a review of your website, our specialists will analyze our data and then manually populate the dashboard with numerous “Action Items” which act as prioritized recommendations clearly showing “problem -> solution” or “opportunity -> solution” for your site. Upon completion, we’ll review the recommendations with you and keep your tool access open for 3 months to gain new insights and track your progress along the way.
The “Action Item” Analysis service includes:
- 3 hours of analysis from Jim Boykin (Founder & CEO of Internet Marketing Ninjas)
- 1 hour of analyzing links
- 1 hour reviewing action items
- 1 hour call to review links and action items
- Total Value: $3,000
- 4 hours of analysis from Craig Mormino (Director of Linkable Assets) and the Linkable Assets team
- 30 minute brainstorming session with 6 members of the Linkable Assets team
- The team will create ideas for linkable assets as well as conduct competitor research
- Total Value: $2,000
- 4 hours of analysis and work from Heather (Senior Content Administrator)
- Research Content Optimization solutions
- Will write new content based upon findings
- Total Value: $2,000
- 3 hours of analysis from Adam (Senior Analyst) and Jason (Senior Analyst)
- Technical SEO analysis with actionable recommendations
- Total Value: $2,100
- 3 hours of analysis from John (Analyst)
- Technical SEO analysis with actionable recommendations
- Total Value: $1,500
- 2 hours of analysis from Ann Smarty (Community and Brand Manager)
- Providing an overarching review of the client’s website
- Total Value: $2,000
- 1 hour of analysis from Lauren (Video Editor, YouTube Optimization Specialist)
- Providing 1 hour of YouTube and video analysis
- Total Value: $750
- Access to Internet Marketing Ninjas’ private client only SEO Dashboard and Tools
- 3 months of access
- Total Value: $3,000
“Action Item” Analysis Service
Starting at:$10,000
Regularly $16,350 Deliverables: 20-30* Action Items * Total number of Action Items may vary depending upon each client’s analysis results
Contact The NinjasCompetitor Analysis
Developed to help identify content and link gaps against the competition, this report takes a deeper dive into top competitors, keywords and content they’re ranking for which you should be targeting, a link analysis of their backlink profile & yours, and a prioritized plan of attack to capture relevant traffic across identified content and link opportunities. We’ll review the findings with your team and propose ways we can help execute the content and link-based recommendations to help capture more market share within your industry.
The Competitor Analysis service includes:
- 3 hours of analysis from Jim Boykin (Founder & CEO of Internet Marketing Ninjas)
- 1 hour conducting a Competitor Link Analysis
- 1 hour reviewing action items
- 1 hour call to review links and action items
- Total Value: $3,000
- 4 hours of analysis from Craig Mormino (Director of Linkable Assets) and the Linkable Assets team
- 30 minute brainstorming session with 6 members of the Linkable Assets team
- The team will create ideas for linkable assets as well as conduct competitor research
- Total Value: $2,000
- 4 hours of analysis and work from Heather (Senior Content Administrator)
- Will conduct a Content Gap Analysis based upon both the client’s and competitor’s sites
- Total Value: $2,000
- 3 hours of analysis from Adam (Senior Analyst) and Jason (Senior Analyst)
- Will conduct a Competitor Analysis and provide recommendations
- Total Value: $2,100
- 1.5 hours of analysis from Suzy Gray (Director of Social Media)
- Will conduct a Social Competitor Analysis and provide recommendations
- Total Value: $750
- 1.5 hour of analysis from Lauren (Video Editor, YouTube Optimization Specialist)
- Will conduct a YouTube Competitor Analysis and provide recommendations
- Total Value: $750
- 2 hours of analysis from Ann Smarty (Community and Brand Manager)
- Will conduct a Competitor Analysis and provide recommendations
- Total Value: $2,000
- Access to Internet Marketing Ninjas’ private client only SEO Dashboard and Tools
- 3 months of access
- Total Value: $3,000
Backlink Audit
Completed by Jim Boykin himself, our backlink audit offering truly is the world’s best at helping uncover problematic links within your backlink profile. Using proprietary tools, Jim imports your backlinks from multiple sources, cross-references them against known link networks and link sellers, uncovers unnatural patterns in your link profile, and identifies valuable links driving traffic to your website. Jim will also review and revise any existing link disavow file you may have. A video (30-120 minutes) is provided of Jim completing the audit so you can see all the steps he took along the way. This service is a must if you’ve ever built links to your site, have had sudden traffic drops, received a manual action, or are thinking about incorporating link building into your SEO strategy.