PPC DO’s and DONT’S with Truman Hedding
Pay-Per-Click advertising is one of the most efficient ways to buy relevant traffic. And yet, too often businesses are not implementing the tactic properly. What are the most common mistakes businesses make when investing into PPC advertising? To discuss pay-per-click advertising, Jim Boykin, founder and CEO of Internet Marketing Ninjas, and Ann Smarty, IMN’s analyst, […]
- 08-10-2022
- Marketing
What is the Future of Affiliate Marketing with Truman Hedding
Affiliate marketing has changed a lot since it started. With the ever-changing Google’s rankings and the growing popularity of social media, affiliate marketing has been evolving to adjust and grow. What is affiliate marketing now and how is it different from what it used to be? What’s the future of affiliate marketing? To discuss affiliate […]
- 08-04-2022
- Marketing
What Is Conversion Rate Optimization with Truman Hedding
Conversion rate optimization is something that has been brought up more and more often these days. But what exactly is conversion rate optimization (CRO) and what does it have to do with SEO? To discuss conversion rate optimization, Jim Boykin, founder and CEO of Internet Marketing Ninjas, and Ann Smarty, IMN’s analyst, were joined by […]
- 08-01-2022
- Marketing
How to Grow Your Email List
Never underestimate the value of an email. Email marketing has proven itself again and again to be the one marketing avenue that consistently brings in the highest conversions for companies all over the world. There is a reason they are always pushing to get customer email addresses. No matter the size of your enterprise, you […]
- 12-17-2019
- Marketing
9 Mobile Marketing Trends You Can’t Ignore
As we become more and more reliant on using smartphones, mobile marketing becomes more critical for modern brands. Certain trends have become obvious, and ignoring them puts a serious damper on our branding results. Here are mobile marketing trends that you absolutely have to pay attention to, and should consider implementing before we hit 2020. […]
- 09-25-2019
- Marketing
9 Tools to Scale Your Digital Marketing in 2019
Digital marketing is probably the fastest-changing marketing field out there: New tools are being built, more platforms emerge and more channels need to be included into your marketing plan. How not to get overwhelmed while staying on top of the latest marketing trends? Here are a few tools that help you scale and automate some […]
- 11-08-2018
- Marketing
Four Fast-Growing Ecommerce Trends for 2019, Explained in Simple Words
Keeping up with the latest trends is a must for any business, but ignoring technology trends in the digital world is the matter of staying in business. Unfortunately, those trends (while easy enough to find mentioned online) are rarely explained well. There seems to be this mistaken idea that anyone who has an interest or […]
- 10-29-2018
- Marketing
Emerging Ecommerce Technologies That Will Change How We Market
It is sometimes very challenging to keep up with the break-neck pace at which new technology is being released. I find myself spending a lot trying to wrap my head around all the changes and I try to anticipate how new technology will affect how we market and how we keep a dialogue going with […]
- 01-30-2018
- Marketing
How to Turn an Influencer into a Loyal Member of Your Site’s Community
When you are seeking visibility for a product, brand or website, social media is a clear necessity in your tool belt. Spanning across multiple websites, formats and audiences, the way you structure your website can make all the difference in the world as to your eventual popularity. Perhaps the easiest way to make the most […]
- 11-21-2017
- Marketing
Smarter Outreach: 3 Google Chrome Extensions to See Who is Behind Each Email
Today’s social networking world is overwhelming: You meet people online, talk to them, lose them for a month or two, then find them again. There should be better ways to keep up than trying to remember everything! Luckily, apps are popping up that allows for smarter outreach, by putting a social dashboard inside your inbox. […]
- 09-21-2017
- Marketing
