Internet Marketing Ninjas Blog

The latest SEO Industry news, notes, and chat.

Category: SEM Industry
12 Dec 2017

Google Rich and Featured Snippets, Structured Data and More: #IMNinjas Marketing Roundup

Google has continued to focus on rich snippets and featured rich snippets – both in terms of feature releases, spam control, and general trajectory. Over on Twitter, major discussions included the role of backlinks in ranking and page breadth vs. content depth. Over on Webmaster World members discuss the likely repeal of Net Neutrality rules and what it may mean for the web and for customers. Google: A few strong… [Read More…]


29 Sep 2017

Twitter Testing 280 Character Limit, Apple Switches To Google and Revised Adwords T & C: Weekly Forum Update

Much of the big discussion this will was around Twitters testing a character limit that is double their existing character limit. Beyond that, there was some interesting discussion around Apples switch to from bing to Google as the search engine for spotlight and Siri. Twitter tests 280 character tweets View full discussion here Twitter  announced that it is testing upping the twitter character limit to up to 280 characters. Can’t… [Read More…]


23 Sep 2017

Google Shopping Proposal to EU, iOS11 Intelligent Ad Blocking, Getting Accurate Rankings: Weekly Forum Update

This week Google presents their proposal for assuging EU anti trust authorities. iOS 11 launched to users with new intelligent tracking prevention. Members discuss how to get accurate rank tracking data and what to do if you’re a well known brand but do not rank for your core short tail term. Google May Open Up Ad Space to Competitors View full discussion In order to meet compliance requirements of European… [Read More…]


17 Sep 2017

Facebook Skewed User Data, Google on Use of Click Data in Rankings: Weekly Forum Update

This week brings us news that Facebook Ad audience  metrics may as accurate as some advertisers imagine. Additionally, an attendee at an event in Canada gets confirmation that click data does play some role in organic search rankings. Also, EU renews a possible filter as part of copyright proposal Facebook Ad Metrics Questioned by Analyst View full discussion Facebook Ad Metrics may not as accurate as some advertisers imagine. It… [Read More…]


08 Sep 2017

Gary Illyes on Link Value, Planning for Mobile First Index and More: Weekly Roundup

This week, there was much discussion and speculation around Gary Illyes claimed that you can’t know which links are critical, and how webmasters should understand what he was saying and why. The community also talked about what they hope to gain from when Google switches to mobile first indexation. Also as study shows that up to 87% of social shares go unattributed. Google’s Gary Illyes says you can’t know which… [Read More…]


11 Aug 2017

New Facebook Feed Ranking Factor, New Google Quality Rater Guidelines + More: Weekly Forum Update

This week there have been some interesting news from Facebook, with announcements that they will no longer be counting accidental clicks and that load time will now be feed ranking factor. Members also discussed the state of AI and if the current AI techniques are all that they are promoted to be. In Google news, members weigh in on recent changes to the Google Quality Rater Guidelines. FB Says its… [Read More…]


04 Aug 2017

AMP as a Ranking Signal, Google Search Console Refresh and More: Weekly Thread Roundup

It’s been another busy week in search with a number of interesting Google announcements including a Search Console refresh and  a new badge feature in image search. In highlighted discussions, Webmasters discuss what it means to be a Webmaster, revisiting pixel width, whether AMP is a ranking factor, and more? Google Search Console Refresh & Some New Reports Picked up on Threadwatch is news that Google Search Console finally gets… [Read More…]