Google’s Quality Raters Guidelines: Worth Reading?

Google’s Search Quality Raters Guidelines had been discussed by an SEO community for ages, way before Google made them public. It has always been an insight into how Google may interpret “quality”. But just SEOs should use the guidelines? Jim Boykin, CEO of Internet Marketing Ninjas, and Ann Smarty, IMN’s analyst, are discussing Google’s Search […]

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Does DA Matter when Disavowing Links?

Ever since the introduction of Google’s Disavow tool, it has always been a matter of endless discussions within an SEO community? Which pages or sites should we disavow? Which backlink sources to use to find link to disavow? When should we actually need to use the tool? Jim Boykin, CEO of Internet Marketing Ninjas, and […]

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Google’s FAQ Rich Snippets: Generate More Clicks from Your Current Positions

Google search engine optimization is no longer only about ranking higher. It is also about getting the most of your current positions. As Google’s search result pages are becoming richer and more diverse, there are ways to yield more clicks from lower rankings without investing in increasing them. One of those low-hanging-fruit opportunities is Google’s […]

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SEO Content Optimization in 2022 with Jim and Ann

What is considered SEO-friendly content in 2022? This concept has changed a lot since SEO started. Have you been keeping up? How much content do we need for Google to “like” our pages? Whatever you do, don’t create “fluff” content, says Google’s John Mueller on Twitter, so Jim Boykin, CEO of Internet Marketing Ninjas, and […]

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Is there Value in NoFollow Links (and Google Link Attributes) ?

Google has encouraged website owners to use “nofollow” link attribute for years to mark self-serving, user-generated and paid links. Then in 2019, they added two more link attributes – rel=”sponsored” and rel=”ugc” – that would allow them to better understand link graphs. When introducing the two extra link attributes, Google also pointed out that they […]

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Can Low-Quality Content Hurt Your High-Quality Content?

Ever since Google’s Panda, SEOs have had a continuous debate: Can low-quality pages of the site negatively impact high-quality content and drag their rankings down? Most websites have a bunch of older, thin, outdated content that may have no positive signals (in terms of backlinks and traffic). Can those pages be holding your key pages […]

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