Is Buying an Expired Domain a Good Idea? (Weekly Q&A)
There’s an interesting thread over at SEOchat forums that brings us back to the “expired domains” question: Is it still a good idea to buy expired domains? I am sure you have heard quite a few success stories about investing into expired domains, however that’s kind of a “hit or miss” tactic: It is hard […]
- 11-28-2012
- Search Engine Optimization
5 Great Tips for Better SEO Strategy Creation
One of the big differences between SEO and some other channels, such as PPC, is the sheer number of stakeholders involved to getting a successful strategy moving: Who owns or assists with content creation in your organization? What stakeholders are involved in revising code on your site? Whose approval do you need before making changes […]
- 11-15-2012
- Search Engine Optimization
HOW TO: Prevent Google from Ranking a Certain Web Page (Weekly Q&A)
There’s an interesting thread over SEOchat forum: What if I don’t want Google to rank my web page for a certain keyword / key phrase? These things usually become the reason of constant misunderstandings, so let’s sum up: Robots.txt WON’T help you get your page unranked. It will stop Google from accessing and re-caching the […]
- 11-14-2012
- Search Engine Optimization
What Is a Brand-Name-Based Link? (Weekly Q&A)
There’s an interesting question being discussed on SEOchat forums: So Penguin is after external anchor-text manipulation, so you need to make sure you have more “innocent” (domain- and brand-name-based) links to make your link profile more natural. So instead of linking as bad credit loans, you probably want to link YourCompanyName.com or Your Company Name […]
- 08-29-2012
- Search Engine Optimization
5 Conversion Tactics for Increasing Revenue that Help Your SEO
What if your customers bought more and what if they bought more often. Think that you’d see a nice revenue boost? Of course you would 🙂 Here are five tips to consider. 1) Gather expert reviews and customer reviews about your products Customer reviews and expert reviews are pure awesome from a CRO perspective AND […]
- 08-23-2012
- Search Engine Optimization
How to Make Meta Descriptions That Get More Clicks From Rankings You Already Have
Post By Ninja Dan One thing that is not commonly done during the course of auditing is checking how a site looks in the SERP’s and looking a the SERP result for your page and for your competitors for a given phrase. Doing so, can show an unlikely area of opportunity, the meta description. Now, […]
- 05-23-2012
- Search Engine Optimization
6 Tips to Improve Your Title Tags
If you’re looking to tighten up your on-page SEO, title tags are a great place to start. They are usually easy to edit, in just about every platform, and they’re one of the most influential SEO factors on a web page. Word Choice Always use the keywords that are best for your site in terms […]
- 04-12-2012
- Search Engine Optimization
3 Quick Conversion Checks Every SEO Should Do
When you’re optimizing in the real world, you encounter all manner of sites – the new, the old, the elegant, and the ugly. Everything. One of the things that I noticed that can make the fastest difference for a site was to take better advantage of the traffic already going to the site. Good CRO […]
- 03-21-2012
- Search Engine Optimization
A Love Letter to the Site: Command
We have a lot of tools here at Internet Marketing Ninjas. I mean A LOT. We have tools that crawl sites, compare competitors and create charts and tables full of useful data. I’m such an isolated geek – I actually called someone a “tool” the other day, forgetting that, in some circles, that’s actually an […]
- 02-15-2012
- Search Engine Optimization
Online Shopping Trends Tell Tales
Earlier this week, ComScore released their latest report on online spending in 2011. And the general trend is: it’s up. The fact that Internet spending is continuing its skyward trajectory holds several implications for online businesses, both obvious and subtle. Search Engine Journal summarized the findings like this: “Online shoppers spent a record breaking $161.5 […]
- 02-10-2012
- Search Engine Optimization
