Building Your Brand: Make it Personal

Getting your name out is crucial: Your brand name is your biggest most reliable asset. Whatever happens to your business, your name will remain yours. 1. Make Your Brand User Centric Your ideas may be great, your graphic artwork, technology and services may be outstanding, but, if you are talking to the wrong crowd: your […]

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Why You Don’t Want Free Website Content

During some routine keyword research I stumbled across some keywords related to “Free Website content”.   It looked something like this: Ok so in terms of relative search volume that’s not too bad. But it does say there’s still a good chunk of people out there who haven’t gotten the memo about content in a post-Panda […]

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Getting Scannable: Practical QR Code Marketing Ideas

No one will deny, QR Code Marketing is the new mobile marketing trend for both large brands and small businesses alike. QR codes have a unique ability to break the barrier between offline campaigns and online marketing efforts in real time.  They’re also appealing because of their low cost of implementation. It also seems like your imagination is the limit when it […]

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