Internet Marketing Ninjas Blog

The latest SEO Industry news, notes, and chat.

Category: Branding
29 Aug 2016

Three Tools to Turn Your Brand Story into an Interactive Visual

The story of your business is one of your most valuable assets. People remember stories and eagerly connect to them. Stories spread and get cited. Stories build loyalty and trust. Make sure you make your business story known to the world. One of the most memorable ways to tell your business story is the visual one because media make content easy to understand and remember. Here are three tools to… [Read More…]

20 Jul 2015

Building Your Brand: Make it Personal

Getting your name out is crucial: Your brand name is your biggest most reliable asset. Whatever happens to your business, your name will remain yours. 1. Make Your Brand User Centric Your ideas may be great, your graphic artwork, technology and services may be outstanding, but, if you are talking to the wrong crowd: your brand will not grow. Everything about Apple’s marketing and branding is targeted toward someone in… [Read More…]

03 Jul 2014

8 Strategies For Leveraging Big And Small Brands For Link Building

We already know that Google is keen on identifying patterns in their data that are likely the result of a brand presence. This is largely because it has become universally understood that brands are trust worthy and deserving of attention. Whether or not you agree with that, the fact remains that brands perform better in search results. It may seem like common sense, but it’s worth noting that larger brands… [Read More…]

23 Dec 2013

Facebook Is Replacing Google & The Dramatic Shift This Heralds For Marketers (Part 1)

Facebook is eating Google’s lunch, which has far-reaching implications for the tactics marketers use, and more broadly has implications for marketing strategy and the relationship between marketing and product teams. Let’s look at this more closely. When Google ranks sites, it can’t really rank them based on product quality since it has no reliable signals for product quality. Put differently… Google is an information retrieval service… not a recommendation service…. [Read More…]

30 Sep 2013

Blogger Outreach? Start With a Proper Email Address

Somehow I came across this article on why the email address matters that got me thinking… Here’s a list of emails John August is listing as an example: And here are John’s feedback on each: and here is an important conclusion John is making: Based on just their email addresses, I start with mildly positive impressions for Bill, Christina and Verdun. I start with mildly negative impressions for the other… [Read More…]

08 Nov 2012

How to Prevent Google from Thinking Your Name is a Misspelling? (Weekly Q&A)

Google is the best search engine around (yes, I said that!). Sure, there are others that try to compete. Plus, there are those niche searches that fans will claim are better than the net’s largest corporation. But when it comes down to it, Google runs the web, in more ways than one. Which is why everyone is obsessed with ranking with them and not, for example, Bing. One problem is… [Read More…]

04 Jan 2012

Why You Don’t Want Free Website Content

During some routine keyword research I stumbled across some keywords related to “Free Website content”.   It looked something like this: Ok so in terms of relative search volume that’s not too bad. But it does say there’s still a good chunk of people out there who haven’t gotten the memo about content in a post-Panda world.  So for anyone who is still missing the writing on the wall when it… [Read More…]

28 Dec 2011

Getting Scannable: Practical QR Code Marketing Ideas

No one will deny, QR Code Marketing is the new mobile marketing trend for both large brands and small businesses alike. QR codes have a unique ability to break the barrier between offline campaigns and online marketing efforts in real time.  They’re also appealing because of their low cost of implementation. It also seems like your imagination is the limit when it comes to thinking up new and fresh ways to use QR codes. Have you been… [Read More…]

12 Apr 2011

We Build Pages name change to Internet Marketing Ninjas….Soon!

We Build Pages will be changing its name to Internet Marketing Ninjas….in a few months…. Wow…it was a little over 12 years ago I went online for the very first time. Two weeks after getting online I bought the domain name A week after that I and designed my first site ( and I gave the site the slogan of “Designing and Marketing Websites”. When I bought the name,… [Read More…]

14 Jan 2009

What If Google Killed Puppies?

Hi, I’m Lisa and I’m codependent. Don’t judge me, you are too. I’m getting caught up after spending the past few days hobbling around Affiliate Summit (you can find coverage for Day 1, Day 2 and Day 3 at Hoffman’s House) and stumbled across an interesting poll recreated by TechCrunch. The question at hand was: “What would make you switch search engines?” This morning the results looked like this: [click… [Read More…]

29 Dec 2008

Love Means Never Having to Fake It

Okay, this is probably one of those posts where I come off like a jerk who wasn’t hugged enough as a child, but I’m going to say it anyway. Deal with it. You can’t automate everything. In fact, some things should NOT be automated. For example: If you automate your marriage, you’ll find yourself divorced. If you automate your parenting, you’ll find yourself with children who grow up to hate… [Read More…]

29 Dec 2008

Keep Innovating or Prepare To Be Run Over

You’re getting soft. You’re sticking to what was once big and you’re not moving beyond that. You’re not hungry.You’re not forward-thinking. You’re out there sitting in the pit of fake celebrity and you don’t even notice the others coming up around them to steal their glory. It’s kind of ridiculous how badly you suck. You have to keep moving forward. I have to ask. TechMeme has met TechFuga, America needs… [Read More…]

25 Nov 2008

My Love/Hate Relationship With Marketers

Like a link ninja, I, too, lead a double life. By birth, I’m a 20-something addicted to social media. I’m am connected to Twitter every second, I log in to Facebook 2-3 times a day, I Stumble, I Reddit and I altogether have no life because I’m too busy writing about my life on all the social media platforms. By trade, I’m a marketer. I know the power of social… [Read More…]