Bonnie Stefanick
(Left IMN, December 2017)

Bonnie is the Director of Consulting at Internet Marketing Ninjas, leading a multi-talented team that does it all: SEO analysis, conversion analysis, as well as analytics and PPC auditing. Bonnie and her team create search strategies for Internet Marketing Ninjas clients to help improve traffic, and visibility, in search engines as well as create strategies to maximize conversions from existing traffic. She also leads the site auditing process, identifying problems and areas of opportunity both on page and off page and across various traffic sources. Bonnie blogs on the topics of industry news, SEO strategy, information retrieval, SEO tools, and conversion.

A brief biography of Bonnie Stefanick

Before joining Internet Marketing Ninjas, Bonnie honed her public sector skills in the areas of legislative information services and planning. Bonnie holds a dual B.A, Magna Cum Laude, in Public Administration from Rockefeller School of Public Policy and Administration and in Philosophy from SUNY University at Albany. She has completed graduate work in the philosophy of artificial languages and is a member of the Digital Analytics Association.

Bonnie's Previous Speaking Events

Pubcon New Orleans 2013

New Orleans, Louisiana April 22-25, 2013

Wednesday, April 24

3:10 - 4:15PMOrganic Keyword Research & Selection
Speaker: Bonnie Stefanick • Location: Salon A

Meet more of the Ninjas

Internal Site Search: How To Diagnose Problems & Maximize Conversions Today

If your online store product catalog includes hundreds or more product SKU’s, visitors may be finding it difficult to meet their navigational needs. Although this is most commonly seen on sites belonging to multichannel retailers, any large e-commerce site can encounter this problem. According Dave Yang  in his article titled Site Search Increases Conversion Rates, […]


Revisiting Web Standards and Your Website: Opportunities & Challenges

A colleague recently lent me an awesome book about web standards, a fairly famous one, called Designing with Web Standards By Jeffery Zeldman and Ethan Marcotte. It is not your usual techy read, it makes a good case for the importance of web standards generally, addressing important counterpoints such as why are web standards still […]


Getting Scannable: Practical QR Code Marketing Ideas

No one will deny, QR Code Marketing is the new mobile marketing trend for both large brands and small businesses alike. QR codes have a unique ability to break the barrier between offline campaigns and online marketing efforts in real time.  They’re also appealing because of their low cost of implementation. It also seems like your imagination is the limit when it […]


International Link Building Shortlist

There are several unique factors that go into link development and link value when you’re working with sites outside of the U.S, U.K, and Australia. Here is my short list: Anchor Text Issues & Non-English Sites European languages get lots of variations in anchor text, from a variety of languages. This can be a problem […]