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As Community and Brand manager, Ann Smarty’s work is focused on both regularly contributing to the Internet Marketing Ninjas blog and serving as an internal SEO resource for the team. Ann Smarty has been involved in various high-profile roles in the SEO industry for more than ten years. Her background includes working as Editor-in-Chief at Search Engine Journal and being a regular columnist at some of best-known Internet Marketing online publications including Moz, Mashable, Social Media Examiner and more. Ann's search and social experience ranges from content creation and social media marketing to SEO reporting and consulting. Ann's expertise in Internet Marketing tools also helps in internal tool development and testing process.
I have been working in various areas of the Internet Marketing for 10 years. I come from Ukraine where I got a degree in English and German.
I started working in SEO field when still in high school: All I needed was a part-time job to train my English knowledge. I never thought that was going to be my career...
I have never had to look for a job ever since.
I have always enjoyed learning English and writing and thus I have found huge passion in SEO blogging. I have blogged in English (which is not my native language) for 4 years and have become a well known SEO authority and writer.
I've blogged on my personal blog seosmarty.com. I've also been a guest author at the most prominent Internet marketing blogs including SEOmoz, Mashable, Social Media Examiner etc. I've been interviewed for multiple blogs and books. I am contributor for Search Marketing Standard magazine, a premium online marketing publication delivered via print.
Throughout my Internet marketing career I've been involved in all sorts of related tasks and projects: I have a huge experience in team building (I managed teams both in-house for a Ukrainian company and from abroad as a Director of the large department in the U.S. company).
I have been successfully engaged in social media marketing as well and have built highly-networked and influential online presence and personal brand.
Currently I've joined Internet Marketing Ninjas as the Community and Branding Manager. My work is focused on both regularly contributing to the Internet Marketing Ninjas blog and serving as an internal SEO resource for the team.
My main goal is to to turn our blog into the leading free Internet marketing resource uniting SEO experts from all over the world.
I am also going to help operate all the communities we own: DevShed forums, Cre8site forums and WebmasterWorld forums.
Speaker: Ann Smarty • Location: Salon F
Speaker: Ann Smarty • Location: Salon C
Ann is a genius in her own right. Her deep insight on online marketing has enabled her to carve a niche for herself within the industry. Widely respected, and acknowledged as one of the sharpest brains in SEO, Ann is a delight to work. Being a fantastic colleague and a super person comes naturally to her.
Rajiv Karran, Production Manager, BlueGlass Interactive, Inc.
It isn't just that Ann is very knowledgeable--which she is--but she's a great person to work with too: she shares her expertise freely and is always pleasant to be around online. Rare combination! Ann is also a superb team leader. It looks effortless when she gets everyone to do what they need to be doing, but anyone who has ever managed a team knows how difficult it is. She's great at what she does.
Patricia Skinner, Contributing Writer, Search Engine Journal
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The search industry is evolving fast: We have Google updates and core algorithm changes being announced and we see new awesome tools being launched regularly. It’s one of the most exciting industries to work in. As-you-type search suggestions can be an awesome source of content inspiration because they provide a valuable insight into what people tend to search for when typing in their base term. It’s nice to see different… [Read More…]
Your brand is delicate. It can be compared to rare lily, having to be coaxed carefully and softly into full bloom. What does that mean for your brand? You have to very deliberately curate and grow it, avoiding the many pitfalls that even big brand often fall into. One single brand image problem and you could lose a chunk of your user base. A good strategy for cultivating a strong… [Read More…]
