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As Community and Brand manager, Ann Smarty’s work is focused on both regularly contributing to the Internet Marketing Ninjas blog and serving as an internal SEO resource for the team. Ann Smarty has been involved in various high-profile roles in the SEO industry for more than seven years. Her background includes working as Editor-in-Chief at Search Engine Journal and being a regular columnist at some of best-known Internet Marketing online publications including SEOmoz, Mashable, Social Media Examiner and more. Ann's search and social experience ranges from content creation and social media marketing to SEO reporting and consulting. Ann's expertise in Internet Marketing tools also helps in internal tool development and testing process.
I have been working in various areas of the Internet Marketing for 6 years. I come from Ukraine where I got a degree in English and German.
I started working in SEO field when still in high school: All I needed was a part-time job to train my English knowledge. I never thought that was going to be my career...
I have never had to look for a job ever since.
I have always enjoyed learning English and writing and thus I have found huge passion in SEO blogging. I have blogged in English (which is not my native language) for 4 years and have become a well known SEO authority and writer.
I've blogged on my personal blog seosmarty.com. I've also been a guest author at the most prominent Internet marketing blogs including SEOmoz, Mashable, Social Media Examiner etc. I've been interviewed for multiple blogs and books. I am contributor for Search Marketing Standard magazine, a premium online marketing publication delivered via print.
Throughout my Internet marketing career I've been involved in all sorts of related tasks and projects: I have a huge experience in team building (I managed teams both in-house for a Ukrainian company and from abroad as a Director of the large department in the U.S. company).
I have been successfully engaged in social media marketing as well and have built highly-networked and influential online presence and personal brand.
Currently I've joined Internet Marketing Ninjas as the Community and Branding Manager. My work is focused on both regularly contributing to the Internet Marketing Ninjas blog and serving as an internal SEO resource for the team.
My main goal is to to turn our blog into the leading free Internet marketing resource uniting SEO experts from all over the world.
I am also going to help operate all the communities we own: DevShed forums, Cre8site forums and WebmasterWorld forums.
Speaker: Ann Smarty • Location: Salon F
Speaker: Ann Smarty • Location: Salon C
Ann is a genius in her own right. Her deep insight on online marketing has enabled her to carve a niche for herself within the industry. Widely respected, and acknowledged as one of the sharpest brains in SEO, Ann is a delight to work. Being a fantastic colleague and a super person comes naturally to her.
Rajiv Karran, Production Manager, BlueGlass Interactive, Inc.
It isn't just that Ann is very knowledgeable--which she is--but she's a great person to work with too: she shares her expertise freely and is always pleasant to be around online. Rare combination! Ann is also a superb team leader. It looks effortless when she gets everyone to do what they need to be doing, but anyone who has ever managed a team knows how difficult it is. She's great at what she does.
Patricia Skinner, Contributing Writer, Search Engine Journal
Finding content ideas that could trigger real customer interaction and help you make a difference in your niche is tough, especially of you have to do it on a regular basis. Therefore I was so excited to discover this new tool from the creators of my beloved Buzzsumo. BloomBerry (in beta) helps researchers uncover the needs and concerns of their target consumers. The tool does this by finding the most… [Read More…]
Creating interesting, engaging content is just par the course for anyone involved in marketing, website development, or pretty much anything else on the web these days. Whole careers are launched on blogs, and if you are able to capture the continued interest of readers you can pretty much solidify a place in Internet history. But writing content isn’t really the whole problem. Most of us can generate something that will… [Read More…]
Next week I am heading to Pubcon SFIMA, so I thought it would be a good time that I try a couple of new Twitter tools to make the most of it. I love using Twitter when I go to conferences because it helps me get much more out of an event in terms of connecting to people and getting my word out there. The ability to tweet to and… [Read More…]
You may have noticed an interesting trend developing on Instagram lately. People are using emoji’s in their descriptions and comments. Not just a little bit… sometimes there will be as many as ten emoji’s in a single description. This isn’t that unusual if you think about it. Instagram is a visual platform, and it encourages visual storytelling. It was only a matter of time before that extended beyond the picture… [Read More…]
Webinars are an excellent way to connect with users, directly engage, promote services, generate leads, and build authority. Webinars are among the most effective promotional tactics out there providing you with lots of opportunities from marketing to sales. A single webinar can provide benefits for years to come. There is no doubt that webinars are incredible resources. But they don’t end at the webinar itself. You can repackage that content… [Read More…]
Making your site faster has been a hot topic for many years now. It started with Google announcing site speed a ranking factor and it’s got hotter with the mobile search traffic getting more and more discussed. Sadly, it’s also one of the most complicated topics to discuss. You are unlikely to handle speeding up your site yourself: You’ll need good developers to rely on. However you also want to… [Read More…]
Working in social media marketing can be overwhelming, so you are forced to try to organize and scale tasks as much as you can. Sadly, behind that scaling effort hides another problem: You may ultimately build a routine and do the same thing day after day. Social media is all about variety though: Tactics change daily, new tools and apps are launched, new opportunities emerge. Here are 15 resources to… [Read More…]
Social media world is always changing. We see new platforms emerge and go on a monthly basis. I am personally always sad to see platforms go because I realize there are teams and hard work behind each project but life is life. It never stops! Here are the three we saw go in 2016: Blab Blab used to be the best Google Hangout on Air alternative out there. Sleek, simple… [Read More…]
Tweeting is much more than posting 140 characters in hopes someone out there will read and click the link. Twitter has gone far beyond its original 140-character limit. These days you can upload images and videos and play with different formats and packaging. Tweeting about your products or offers is perfectly fine. It’s OK to use your own Twitter account to promote your business: Most of brands do that tweeting… [Read More…]
In an effort to encourage users to better curate Tweets, this year Twitter has introduced their Moments feature allowing anyone to collect Twitter updates in a rich embeddable page. If a Twitter profile has Moments created, they will have a new tab on their profile called, unsurprisingly, “Moments” The blog post announcing Moments explains: Every day, people share hundreds of millions of Tweets. Among them are things you can’t experience… [Read More…]
I confess, being more active on Medium has been on my list for a couple of years now. Still getting there, so to get inspired, I’ve decided to look into the related tools. And I was impressed. Really loved what I found: Do you feel like starting on Medium now? Inspiration 1. Top Publications This is a leaderboard for Medium publications. See publications that go hot on Medium, discover new… [Read More…]
As unbelievable as it sounds Twitter is over ten years old. This is a ton of information. And even though it may feel like yesterday, most of us have joined Twitter years ago. How often do you look back? Do you know if it’s even possible? Today’s round up has three tools allowing you to go back in time and access your personal Twitter archives. TweetStory Do you like “On… [Read More…]
Instagram has become one of the hottest social networks around. But did you know you can do more than just post photos? Here are eight insanely, awesomely helpful hacks to try right now. Change The Format Of Your Picture Once upon a time you could only use squares for your Instagram photos. Which was a real pain if you wanted something that didn’t fit well within those confines. Now you… [Read More…]
