Internet Marketing Ninjas Blog

The latest SEO Industry news, notes, and chat.

Category: Google
06 Jan 2014

The Huge List of Google Employees at Google Plus to Follow

Say what you like about Google Plus, it has one serious advantage: the people involved in Google are on it. Now only are they on the platform, but they are avid users of it. They are also remarkably welcoming to others who want to add them to their circles, and great about keeping up with discussions. If you are eagerly tracking Google’s trends and want to get an inside look,…

23 Dec 2013

Facebook Is Replacing Google & The Dramatic Shift This Heralds For Marketers (Part 1)

Facebook is eating Google’s lunch, which has far-reaching implications for the tactics marketers use, and more broadly has implications for marketing strategy and the relationship between marketing and product teams. Let’s look at this more closely. When Google ranks sites, it can’t really rank them based on product quality since it has no reliable signals for product quality. Put differently… Google is an information retrieval service… not a recommendation service….

02 Dec 2013

3 Absolutely Gold Greasemonkey Scripts for Searching Google

I search Google all the time; that’s my profession and my hobby. For me it’s easier to use Google to find an article I wrote back in 2010 on something-I-don’t-remember-exactly than to find a pen on my desk (yes, my desk is usually a mess; I say it proves that I am creative) I am not searching as a regular user, I suppose. Years of searching have made me a…

12 Sep 2013

SEOs Should Focus On Patterns, Not Quality

Dear SEOs, please talk less about quality and more about patterns. We have all heard it before: “The future of SEO is high quality content.” or “Its time to start building high quality links.”. Here’s a little secret that I have mentioned in the past: Search engine algorithms don’t care about quality. Search engines are more interested in patterns that are typically associated with web sites that large audiences love…

28 Aug 2013

Part 2: John Mueller and Jim talk Disavows – The lost transcripts.

On Monday I did a post about John Mueller’s responses on my questions concerning Disavows. I found 2 other times in that discussion that were not mentioned in my original post, but I felt were worth noting to the public. The first has to do with the Search Engine Optimization Starter Guide put out by Google in 2008, where the example Google gives of a “good link” sure looks un-natural and…

26 Aug 2013

John Mueller’s responses to my questions about Disavows.

Below is Part I Part 2 is here, The lost transcripts, Part 2 to John Mueller and Jim talk about Disavows. Part 1 This morning I attended the live Google Hangout with John Mueller. I’ve been watching the recording of these for several months now, and I decided that I wanted a chance to ask some questions myself so this morning I was able to join in. There were several…

18 Jul 2013

New Free Tool, the Google Backlink Checker Tool for Penguin & Disavow Analysis

We have a new Free Tool for everyone – the Google Backlink Checker for Penguin & Disavow Analysis I’m happy to announce today that we’re releasing the first of our free Backlink Analysis tools which are designed to help analyze a websites backlinks in order to find patterns that will help you know which links you might want to consider disavowing through Google’s Disavow Tool. We have 4 copies of…

15 Jul 2013

Analyzing and Disavowing – The Sound of Silence

The past few months I’ve been doing a lot of link analysis for doing Google Disavows for websites. With Penguin now penalizing site for unnatural links, and with me speaking often about Penguin at conferences, and me being “the link guy”, a lot of companies have been coming to us for solutions after they’ve been hit by Google’s Penguin Update, and now they need to perform a Disavow and/or a…

10 Jul 2013

Google as a Sentiment Analysis Tool for Public Relations Professionals

Google has made billions by providing their visitors what they want. The ads at the top and side of search results are tailored to the queried term, in most cases. These paid (aka sponsored) results most often provide a solution to a problem, which is identified through Google’s intent perception of the query. But Google isn’t all about its paid ads. They want visitors to benefit from organic results, and…

04 Jul 2013

July 4th, Over The Years From Google

If you are a giant geek like me, then you will likely watch this clip a few times today. But, there are other ways to celebrate our country’s freedom in total geek fashion. To get you started, I compiled a collection of Google doodles all from the search giant over the years. Each doodle was released on the 4th of July for the homepage of the most visited website in…

10 Jun 2013

All Your Questions about Rel=Publisher, Answered

Last week there was a pretty big SERPs test spotted from Google: “In-depth” articles that appear to be triggered from trusted sources of information: There are a few reasons why, if it takes off, it will be huge news for SEOs: We’ll have to figure out what Google considers “in-depth” We’ll have to figure out how to get that additional exposure in search for our own sites The fact that…

05 Jun 2013

Did Penguin 2.0 Kill Review Search Experience?

Something sinister has happened within my Google search results… my review sites are disappearing and all I can find is one person’s opinion! Well, actually about 6-7 peoples’ opinions, based on what I am seeing. I discovered this when finalizing my recent decision to purchase an HTC One. I am the type of Web surfer that likes to see a List-form of reviews come back to me, as is commonly…

03 Jun 2013

Three Types of Google Suggest Results

In 2008 Google officially introduced one of its greatest features: as-you-type suggestions. It was initially based only on what people typed when searching for the same phrase as you were. It was an optional feature (you could switch it off easily using Google’s search settings). Obviously, it was huge news for SEOs as search suggestions drastically affected the behavior of a user… In 2010 suggestions were taken one step further…