Internet Marketing Ninjas Blog

The latest SEO Industry news, notes, and chat.

Category: Content
17 Jul 2017

How to Market Your Knowledge and Integrate Content Creation with Outreach and Relationship Building

Your knowledge and experience is your biggest asset. That’s what defines your business and that’s what helps you stand out. How to effectively market your knowledge online? Of course, content marketing is the answer. But simply creating expert content is not going to be answer. You need to put it forward in front of niche influencers to spread the word. Here are 5 steps to marketing your knowledge online and… [Read More…]


21 Jun 2017

4 Tools to Easily Create Videos to Diversify Your Content Marketing

Videos work great for content marketing for three reasons: Certain demographics of users LOVE watching videos; Videos open up more marketing channels (Youtube, Vimeo, etc) Videos are highly engaging: People like sharing videos Now, the days when video content was so hard to create that most people were just shying away are over. Videos are no-brainer now. When it comes to video tutorials and mashups, I am simply using iMovie… [Read More…]


05 Apr 2017

3 Ways to Brainstorm a Useful How-to Video

Video marketing has been growing for many years now, especially the “how-to” video type.  Google says YouTube’s “how-to” searches are growing by 70 percent year-by-year. There are lots of reasons to add how-to videos to your content marketing strategy: Improve your conversion rate. Nearly 1 in 3 millennials state they have purchased a product directly as a result of watching a how-to video about it. Make it easier for your… [Read More…]


07 Mar 2017

Find Hundreds of Related Niche Questions with This Cool New Tool

Finding content ideas that could trigger real customer interaction and help you make a difference in your niche is tough, especially of you have to do it on a regular basis. Therefore I was so excited to discover this new tool from the creators of my beloved Buzzsumo. BloomBerry (in beta) helps researchers uncover the needs and concerns of their target consumers. The tool does this by finding the most… [Read More…]


27 Feb 2017

Content Distribution Checklist: How to Make the Most of Your Content Creation Efforts

Creating interesting, engaging content is just par the course for anyone involved in marketing, website development, or pretty much anything else on the web these days. Whole careers are launched on blogs, and if you are able to capture the continued interest of readers you can pretty much solidify a place in Internet history. But writing content isn’t really the whole problem. Most of us can generate something that will… [Read More…]


28 Jan 2017

How to Repackage Webinars Into Lots of Awesome Content

Webinars are an excellent way to connect with users, directly engage, promote services, generate leads, and build authority. Webinars are among the most effective promotional tactics out there providing you with lots of opportunities from marketing to sales. A single webinar can provide benefits for years to come. There is no doubt that webinars are incredible resources. But they don’t end at the webinar itself. You can repackage that content… [Read More…]


12 Dec 2016

9 Tools That Will Convince You to Get Active on Medium

I confess, being more active on Medium has been on my list for a couple of years now. Still getting there, so to get inspired, I’ve decided to look into the related tools. And I was impressed. Really loved what I found: Do you feel like starting on Medium now? Inspiration 1. Top Publications This is a leaderboard for Medium publications. See publications that go hot on Medium, discover new… [Read More…]


14 Nov 2016

Three Tools to Build a Mobile Digital Asset

Some people call them “content upgrades”, I prefer the term “digital assets“; either way they are important to invest time and money in: Digital assets attract links and social media shares (And thus generate traffic and increase your site rankings) Digital assets build brand loyalty by letting your site users take your brand home with them (Download, bookmark, install whatever you have created for them) There are lots of types… [Read More…]


05 Jul 2016

8 Companies That Get Content Marketing

There are so many businesses that just don’t “get” content marketing. They use it as a blunt force tool, without any finesse. You can always tell when their heart isn’t in it. Part of that is due to general quality and consistency in posting. But mostly it’s a feeling; they just aren’t trying understanding their own brand, and it comes through. On the other hand, these companies absolutely get their… [Read More…]


18 Apr 2016

Answer Your Customers’ Questions and Get Inspired with This Cool Tool

I have already listed some absolutely awesome tools that generate keyword research using Search Suggest features (Google, Bing, YouTube and more). Today I am bringing up another tool that should be added to the list. Answer The Public makes Google and Bing Suggest results truly inspiring by grouping and visualizing search suggestions. The tools makes a topic research actually captivating by giving you lots of insights into your core topic… [Read More…]


04 Apr 2016

10 Tools to Visualize Numbers and Percentages

Visualization is an important key to properly conveying numbers and percentages online. Human beings are visual creatures. We do better seeing representations than we do hearing or reading stats. Therefore visualization is the marketing goldmine: Graphs and charts are much more sharable than many other types of images. More importantly, graphs seem to trigger more clicks because people are curious to see the details. Charts and graphs make great visual… [Read More…]


15 Feb 2016

3 Ways to Make More of Your Instagram Content

Being obsessed with Instagram has become the new being obsessed with Facebook. While the website has yet to outgrow Facebook and Twitter, users are extremely dedicated to their feeds. With Instagram being one of the fastest growing networks on the web, it is time people began using it more seriously. The problem is that it is still in many ways an unknown entity. How do you make the most of… [Read More…]


01 Feb 2016

Here’s How to Link from Inside Youtube Video: Build Traffic from Youtube

For a few years now you can add clickable links (calls-to-action, additional info, contact details, etc) right inside your Youtube video to direct viewers to your site, project, product page, etc. The problem is, while the topic is covered quite well inside Youtube guidelines, it’s scattered so much around the place that you’ll have trouble finding answers to your questions even if you know what you are looking for. Let’s… [Read More…]