Home Mobility Company

IMN Helps Mobility Company to Weather the Ups and Downs

This client is well-equipped to help people get where they want to go in their homes, but when they needed help getting their website’s performance off the ground, they turned to IMN. We put together a comprehensive campaign, including:

• Optimized content creation
• Link building
• Infographic creation and marketing
• SEO consulting
• UX analysis

This client has been with us for nearly a decade, and over that time, their site traffic has risen significantly:

• Campaign start — 0 (new site)
• 3 months — 0 (rounding down to the nearest 1,000)
• 6 months — 1,000
• 9 months — 2,000
• 12 months — 5,000
• 3 years — 14,000
• 5 years — 21,000
• 7 years — 34,000

Below is a chart of their traffic data pulled from Semrush. You can tell by the curve when Google increased the number of SERP features above the fold (like images, videos, “People Also Ask,” shopping results, and the like); that’s when the traffic dropped, as these features steal clicks from high-ranking sites. This is an unfortunate trend affecting all websites, and it’s expected to continue with the growing inclusion of AI Overviews in the search results, especially for informational queries. 

However, the client’s keyword rankings have continued to rise. There may be a lot more to click on at the top of the SERPs than there used to be, but someone still has to rank, and in a lot of cases, it’s our client:

If you’re looking for an SEO company that can help get your site headed in the right direction, Internet Marketing Ninjas is ready to assist you. Contact us today.