SEO Glossary

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

A

Above the Fold

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Absolute Link

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Active Server Pages (ASP)

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Advanced Search Commands/Boolean Search

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Adversarial Information Retrieval

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AdWords

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AJAX

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Algorithm

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Algorithmic Filter

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Alt Text/Tag/Attribute

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Anchor Text

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API (Application Program Interface)

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Authority

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Authorities

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Top

B

Backlink

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Bait and Switch

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Banner Blindness

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Behavioral Targeting

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Benefit Statement

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Bing

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Bing Ads

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Bing Webmaster Tools

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Black-Hat SEO

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Block-Level Analysis

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Blog

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Blog Comment Spam

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Bold

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Bookmark

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Bounce Rate

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Branded Keywords

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Broken Link

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Browser

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Buying Cycle/Sales Funnel

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Top

C

Cache

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Call to Action (CTA)

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Canonicalization

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Canonical URL

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Cascading Style Sheets (CSS)

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Click-Through Rate (CTR)

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Cloaking

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Common Gateway Interface (CGI)

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Content Fragmentation

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Content Management System (CMS)

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Conversion

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Conversion Form

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Cookie

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Copyright

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Cost Per Acquisition (CPA)

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Cost Per Click (CPC)

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Cost Per Mille (CPM)

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Crawl Depth

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Crawl Frequency

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Cybersquatting

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Top

D

Dark Web/Deep Web

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Dayparting

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Dedicated Server

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Demographics

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Domain

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Domain Age

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Domain Authority

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Domain Name Server (DNS)

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Domain Registrar

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Duplicate Content

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Dynamic Languages

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Top

E

Engagement Metrics

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Ethical SEO

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Exit Rate

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Extensible Hypertext Markup Language (XHTML)

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Extensible Markup Language (XML)

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External Link

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Top

F

Favicon

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Feed

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File Transfer Protocol (FTP)

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Filter

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Flash

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Fold

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Frames

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Top

G

Google AdSense

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Google Analytics

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Google Bomb

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Google Search Console

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Google Webmaster Guidelines

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Google Webmaster Tools

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Top

H

Heading

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.htaccess

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HTML

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HTML Sitemap

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HTTP

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HTTPS

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Hub Sites

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Hummingbird

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Hypertext Markup Language (HTML)

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Top

I

Inbound Link

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Indexed Pages

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Information Architecture

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Information Retrieval

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Internal Link

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Internet

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Internet Service Provider

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IP Address

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ISP

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Top

J

JavaScript

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Top

K

Keyword

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Keyword Cannibalization

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Keyword Density

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Keyword Research

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Keywords (Not Provided)

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Keyword-Stuffing

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Knowledge Graph

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Top

L

Landing Page

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Link-Bombing

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Link-Building

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Link Juice

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Log Files

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Long-Tail Keyword

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Top

M

Made-For-Advertising Site (MFA)

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Malicious Tagging

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Manual Action

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Manual Action Reconsideration

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Meme

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Metadata

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Meta Description

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Meta Keywords

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Mid-Tail Keyword

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Top

N

Negative SEO

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Nofollow

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Noindex

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Top

O

Organic Traffic

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Top

P

PageRank

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Page Segmentation

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Page Title/Heading

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Panda

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Pay Per Click (PPC)

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Penalty

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Penguin

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PHP: Hypertext Preprocessor

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Portable Document Format (PDF)

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Top

Q

Query

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Query Deserves Freshness (QDF)

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Query Refinement

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Top

R

Ranking Factor

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Referral String

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Relative Link

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Remarketing

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Return on Investment (ROI)

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Robots.txt

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ROI

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RSS Feed

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Top

S

SERP

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Shared Server

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Short-Tail Keyword

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Sitemap

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Spider/Crawler

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Strong

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Top

T

Title Tag/Page Title

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Top Heavy (Google Update)

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Traffic

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Top

U

Underline

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Unique Selling Point

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URL

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User-Generated Content

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Top

W

Web Directory

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Web Feed

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White-Hat SEO

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Widget

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Top

X

XML Sitemap

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Top

Y

Yahoo!

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