Internet Marketing Ninjas Blog

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Deborah Anderson

Deborah Anderson

Former Director of Project Management Office

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Deborah Anderson (aka Deborah E in music circles) was the creator and director of the Internet Marketing Ninjas Project Management Office, to help organize all of the many diversified projects that IMN handled. She is the host of the Social Web Cafe TV weekly "Marketing Momentum" show on iHeart Radio, and host of her weekly WebToolsTV show (interviewing the people behind the brands). She is a social strategy coach, implementing her Masters in Industrial / Organizational psychology and she is co-writing a book with Ileane Smith on internet community-building.


A brief biography of Deborah Anderson

Deborah Anderson wears many hats and her addiction to acquiring knowledge in many areas is demonstrated through her vast experience. From professional training as a sound engineer at what is now the Los Angeles Film School, to graduating summa cum laude in software architecture (and project management) from Capella University (Minneapolis, MN), she often comments that she is only just beginning.

She and her husband Michael have been the "dream team" behind corporate fixes. They started their own hosting company and domain registration services (with the lowest priced domains for a week), "back in the day." Their synergistic way of working together has been requested for "behind the scenes" fixes by those who need to put their best foot forward. This was especially helpful during Deborah's time as director of information technology at the boutique financial firm, Bel Air Investment Advisors, in Beverly Hills, CA, where image and "getting it done right" were a requirement for the high net worth clientele.

Deborah's love of the stage doesn't stop with chart topping jazz music (as Deborah E), but also as host of the Marketing Momentum show on iHeart Radio, a "weekly checkpoint to inspire the marketing momentum that is within you."

In her spare time, she produces curriculum (including the Hangout Queen project, "taking your hangouts to the next level"), and writes books (including a novel!). She is back in her beloved Los Angeles (where she was #1 for over a year on RN jazz charts), getting the groove on and performing with her world-renowned pianist, Richard Green. She has already performed on Sunset Strip in Hollywood, so this is a welcome chance to reconnect with the Los Angeles scene.

Deborah and her husband own Social Web Cafe, a subsidiary of her husband's Seaside Records, with a full video and sound studio. This gives a lot of time to play and produce, and share those tips with others.


Deborah Anderson's Posts
09 May 2014
Deborah Anderson

7 Rewards of Adding Forum Participation To Your Marketing Strategy

There are many different reasons why forum participation should be a part of your overall marketing strategy. Some of the benefits are direct benefits. A direct benefit would be someone liking what you posted and following the link in your forum signature to go and buy your product or service on your web site. Some of the benefits are indirect benefits. Indirect benefits would be an extension of building your… [Read More…]


01 May 2014
Deborah Anderson

Social Sharing Writer’s Block: Getting You UN-blocked

Have you every found yourself sitting there staring at the computer screen and knowing you want to share something on your social networks, but can’t for the life of you figure out what to share? (Actually, in reality, I generally find the opposite, where I am at the dinner table having family conversation and something comes up and I stop and say, “That is Tweetable!” The response is usually, “Don’t… [Read More…]


25 Apr 2014
Deborah Anderson

April 2014 Content Round-Up in Internet Marketing Ninja World

Check out what has been happening in the Internet Marketing Ninja World, in the forums, communities, blog, and news, in April 2014. What are your hot topics that you want to discuss? Come visit the forums and participate. Internet Marketing Ninjas Blog Control & Promote Positive Brand Mentions on Twitter: Custom Timelines, Lists and Favorites. Trusted Resources for Learning Usability, Marketing and User Experience. Building Signals And Mitigating Risk For… [Read More…]


28 Mar 2014
Deborah Anderson

March 2014 Content Round-Up in Internet Marketing Ninja World

Check out what has been happening in the Internet Marketing Ninja World, in the forums, communities, blog, and news, in March 2014. What are your hot topics that you want to discuss? Come visit the forums and participate. Internet Marketing Ninjas Blog Commonly Overlooked Web Site Requirements. TweetDeck or Hootsuite: Which One is Right For You?. 4 Alternatives To Guest Blogging For Link Builders. What Are Google Plus Hashtags?. What… [Read More…]


21 Mar 2014
Deborah Anderson

TweetDeck or Hootsuite: Which One is Right For You?

With all of the social profiles out there (Facebook, Twitter, G+, LinkedIn), it becomes very time consuming to manage them all and manage them effectively. Fortunately, there are some tools out there to assist us. These two tools are not the only tools, but they are popular: TweetDeck and Hootsuite. TweetDeck TweetDeck’s light interface (meaning not slowed-down and buggy) makes it a perfect choice to monitor your favorite Twitter Chat…. [Read More…]


14 Mar 2014
Deborah Anderson

What Is It That You Do? Are You Letting the World Know?

So many times there are businesses, entrepreneurs, solopreneurs that are good at what they do, but nobody knows it. We have people who are afraid to “toot their own horn” and tell the world how good they are at what they do. However, from a consumer point of view, when visiting your site, I WANT to know what you do, what you offer, and why I should hire you. I… [Read More…]


07 Mar 2014
Deborah Anderson

3 of Deborah’s Favorite Obscure {but valuable!} Free Video Resources

For those of us in the video industry, finding resources can be addicting. I love tools. I love ebooks. I shouldn’t tell you this, but basically if it has the word “Video” in it, I’m pulling out the credit card. In my quest, I always welcome freebies, as well. Today I’m going to share three resources, two of which do not have nearly the buzz they deserve, when compared to… [Read More…]


28 Feb 2014
Deborah Anderson

February 2014 Content Round-Up in Internet Marketing Ninja World

Check out what has been happening in the Internet Marketing Ninja World, in the forums, communities, blog, and news, in February 2014. What are your hot topics that you want to discuss? Come visit the forums and participate. Internet Marketing Ninjas Blog Understanding SEO Strategies and Tactics YouTube Series: WordPress Plugins for Video Presentation Leroy the Sales Guy and Lessons on Use Experience Free and Useful On-Page Optimization Tools New… [Read More…]


21 Feb 2014
Deborah Anderson

YouTube Series: YouTube Resources… Valuable Insights or Lessons in Futility?

We all know that there are many tools, tips, tricks, books, resources, widgets, and more, available to use with YouTube. There are community groups, Facebook groups, ebook, courses… so many resources available. You do not have to step too far out of your virtual front door to bump into something that has the title “YouTube” in it. But, did you know just how many resources are available from YouTube (Google)… [Read More…]


14 Feb 2014
Deborah Anderson

YouTube Series: WordPress Plugins for Video Presentation

WordPress YouTube Plugins Sometimes we look for a little bit more out of our YouTube presentation on our web sites and blogs. We may want a little flare, a little pizazz, or even a little more functional capabilities, including easy engagement for our viewers. I am no exception to this, and I have spent literally hours, days, evaluating WordPress plugins to accommodate what I want. I happen to be a… [Read More…]


07 Feb 2014
Deborah Anderson

“Flawless Consulting” A [book] tool worth adding to your tool set

“Flawless Consulting,” by Peter Block, isn’t your average book. For those who desire to learn and apply the knowledge contained in it, this is a book that has the potential of breathing new life into your business and possibly even your personal life and relationships with people. First, before describing what the book is about, let’s take a moment to define the word “consulting,” Peter Block does a wonderful job… [Read More…]


31 Jan 2014
Deborah Anderson

January 2014 Content Round-Up in Internet Marketing Ninja World

Check out what has been happening in the Internet Marketing Ninja World, in the forums, communities, blog, and news, in January 2014. What are your hot topics that you want to discuss? Come visit the forums and participate. Internet Marketing Ninjas Blog Flat or Big and Juicy? Don’t Scare Them With Your Voice: Entice and Engage Them! Smarter Outreach: 3 Tools to See Who’s Behind Each Email Do Not Build… [Read More…]


28 Jan 2014
Deborah Anderson

Don’t Scare Them With Your Voice: Entice and Engage Them!

The user experience, even in video and audio content is important. Would you agree? I have seen some strides in video enhancements, especially with the use of screen capture tools (including freebie tools on the web), but it seems that audio is still lacking, in many cases. I’m here to say that you CAN improve the audio on your video content and provide a more enjoyable experience for your users… [Read More…]