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The Duplicate Product Description Quagmire
- January 9, 2012 - Posted by Ninja Jen Van Iderstyne to Uncategorized, Web Content, Website Quality
- When you’re doing frequent SEO site reviews, two of the words that come up the most are “duplicate content”. Now there are a lot of reasons and ways for content to be deemed as duplicate and some situations are more troublesome than others. But one in particular seems to present a unique problem for many e-commerce sites. Product descriptions are a requirement, without them no one would know what they were buying. The problem is...
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Category: Website Quality
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Revisiting Web Standards and Your Website: Opportunities & Challenges
- January 6, 2012 - Posted by Ninja Bonnie to Search Engine Optimization, Tips and Tricks, Website Quality
- A colleague recently lent me an awesome book about web standards, a fairly famous one, called Designing with Web Standards By Jeffery Zeldman and Ethan Marcotte. It is not your usual techy read, it makes a good case for the importance of web standards generally, addressing important counterpoints such as why are web standards still important despite that fact that browsers are willing to render code that is sometimes grotesquely invalid and despite the fact...
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Why You Don’t Want Free Website Content
- January 4, 2012 - Posted by Ninja Jen Van Iderstyne to Branding, Web Content, Website Quality
- During some routine keyword research I stumbled across some keywords related to “Free Website content”. It looked something like this: Ok so in terms of relative search volume that’s not too bad. But it does say there’s still a good chunk of people out there who haven’t gotten the memo about content in a post-Panda world. So for anyone who is still missing the writing on the wall when it comes to writing on the web, here’s...
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When Is Fixing Duplicate Content Issues Really Worth My Time ?
- July 28, 2011 - Posted by marketingninja to Web Content, Website Quality
- Duplicate content is a loaded topic, it comes in so many different styles and flavors. One thing is true though, it sucks fixing these issues more often than not! (very rarely is it as easy as tucking something behind a robots.txt exclusion). It takes up your time analyzing, it takes up your developers time, sometimes lots of resources need to be spent creating new unique content, and it is just plain frustrating to deal with....
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Are you creating compelling online video content? Why not?
- January 7, 2009 - Posted by Lisa Barone to Web Content, Website Quality
- If you’re looking for an effective way to spice up your Web site and get users all hot and bothered in 2009, a quick look at the new comScore stats show that adding some video content to your site may just be the way to go. Hell, I got all hot and bothered just looking at the numbers. Er. Disregard that. On Monday, comScore revealed that 77 percent of US Internet users came together to watch 12.7...
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10 Reasons Why Your Website Looks Like Spam
- November 5, 2008 - Posted by QualityGal to Website Quality
- I’m sure you know exactly what the Google Webmaster Guidelines say about spam. If you’re just playing at this SEO thing, here’s the quick version: don’t trick the search engines with hidden text, hidden links, keyword stuffing, duplicate content, or doorway pages. Having said that, there are an awful lot of web pages out there that aren’t spam, but certainly give off a spammy vibe. People like me will notice these things right off the bat,...
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