The New Most Important SEO Tool Is One You Already Have

It seems like just about every month, the SEO community gets into a tizzy because there’s another Google update. Often, it’s a core update, a routine improvement to Google’s algorithms (though “improvement” can be subjective, depending on how the results shake out for your site). And usually, there’s nothing specific that Google can tell us […]

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4 Awesome Usability-Testing Bookmarklets

Usability has always been an important part of any website design. Now that we have so many features, platforms and tools, especially mobile web design and those built with Flash or HTML5, it is more important than ever to do thorough testing – both for catching potential bugs, and in ensuring that all users (handicapped, […]

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13 Best User Experience Blogs

When you are making a blog or website, what do you first consider? The overall template or layout? Content and SEO? Hosting services and platform? Well, one thing is for sure…you should have user experience at the forefront of your thoughts, as well. Making sure that visitors to your site find navigation easy, information useful […]

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Revisiting Web Standards and Your Website: Opportunities & Challenges

A colleague recently lent me an awesome book about web standards, a fairly famous one, called Designing with Web Standards By Jeffery Zeldman and Ethan Marcotte. It is not your usual techy read, it makes a good case for the importance of web standards generally, addressing important counterpoints such as why are web standards still […]

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Why You Don’t Want Free Website Content

During some routine keyword research I stumbled across some keywords related to “Free Website content”.   It looked something like this: Ok so in terms of relative search volume that’s not too bad. But it does say there’s still a good chunk of people out there who haven’t gotten the memo about content in a post-Panda […]

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10 Reasons Why Your Website Looks Like Spam

I’m sure you know exactly what the Google Webmaster Guidelines say about spam.  If you’re just playing at this SEO thing, here’s the quick version: don’t trick the search engines with hidden text, hidden links, keyword stuffing, duplicate content, or doorway pages. Having said that, there are an awful lot of web pages out there […]

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