Last week I spoke in London at the Search Engine Strategies (SES) Conference about “Link Building – Methods and Risks”.
I was lucky in that I had a 1 hours time slot all to myself, rather than the usual 10-15 minutes that one normally gets when you’re on a panel with others.
I’ve often felt that at conferences where a speaker only gets 10-15 minutes, that you tend to get an “introduction” to a topic…when often, what I’m seeking, is not an “introduction”, but “Here’s what’s important, here’s why, here’s what to do, and here’s how to do it”….at least with an hour I can get a ways beyond “introduction” and more into the “dirt” of the topic. At Hostingcon, SEO Class, and Internet Marketing Ninjas I often had an hour or more of talking time….and I always preferred that over 10-15 minutes of talking time…sheeet…when it comes to links, I can talk all day and all night….
For my talk, I split my time between “Link buying – methods and risks”, and “Trust Bait for Links”. I also talked about some of my ideas on how trust flows through sites, and my values of different types of links. I also showed how content can get great links, and some ways to do this. It was great to go a bit deeper into my topic of love (link building)…and I could have talked for hours if they’d of let me.
But in any case, I had a great time, met some great folks, and I can’t wait to get back to the UK again. I also had some nice things said on twitter about my presentation that I thought I’d share (and use for a selling point for those future conferences which I’m seeking to speak on)
MartinHayman: Enjoyed SES but was gutted that JimBoykin had to rush at the enddue to lack of time… great link building advice… wanted more.
SEOMalc: Jim Boykin: It’s all about quality / trust over quantity.
davedewar: @RelevancyStream Came across just how much @jimboykin loves his job!JessicaWHealy: RT @evolutionuk: #SESKEY I think we all could had done with another hour with jim from @webuildpages.