The latest SEO Industry news, notes, and chat.
So, I was just talking with my friend Keri. and she was voicing her frustration over how too many SEOs waste a lot of their time building content and links on services that are likely to be devalued or disappear all together. For example why the heck were so many upset with Squidoo for nofollowing links?? I mean seriously why would anyone use them to get links in the first…
What happens when you’re contacted to remove a link from your web site because it has cooties according to Google? It happened to me last week. I suspected the person from the SEO Company who contacted was fairly new to search engine marketing. I could have let the email go and trashed it. But lately it seems as though shady SEO practices are escalating again and I can’t bear to…
So you have finished all your on page optimization, you have killer content, and now all you need are some juicy backlinks! Even though your content is stellar, and you are developing a good social presence, you might need some help building links. Because the hard truth is, if you are in a competitive niche, links are hard to come by. But you don’t have time, and really need help…
Have you been a little lax on your link building lately? Uninspired over search queries, or maybe feeling discouraged thanks to a lack of results from the ones you have previously employed? It can be easy to feel this way, or just let your link building fall to the wayside in favor of other marketing strategies that show more immediately – or just visible – results. But don’t trust the…
Modern link building includes so many tasks. It can be blogger outreach, media relationship building, guest blogging research, etc. All these tasks are very hard to scale; therefore today’s tools are most likely to turn handy! 1. FollowUp Price: $10 / month (Free: 20 reminders a month) One of the biggest challenges for link builders is following up with contacts. Because you are trying to expand your reach as far…
Nearly 14 years ago this company started as a one man show…and since, we’ve grown to around 100 people today….I never asked for that…it somehow just happened…but during those years I feel like we’ve grown a special family here…a family that makes me feel so lucky, and so rich. This year we won the Best Places to Work Award again. Last year when we won, I found that this award…
Backlink research has long gone beyond anchor text analysis. Nowadays any backlink research should contain thematic, placement, neighborhood, etc insight. Today we are looking into one type of backlink profile analysis: backlink categorization. You’ll see some rating for each tool: please bear in mind that those ratings are very personal (that’s my subjective opinion) and that they reflect only one single feature, i.e. backlink categorization (it may or may not…
We all love linkbait and there’s never too much brainstorming there. Therefore I enjoy discovering forum threads discussing linkbait ideas. This thread is from SEOchat forums discussing link bait ideas for a local newspaper site: 1. Create news instead of re-printing it: Don’t re-use news: create it! You need to piss someone off to get noticed! Go hyper-local! Have you considered doing some hard hitting pieces? …surely there is a…
There’s an interesting thread over at SEOchat forums discussing the possible ways to recover from the ranking drop caused by Penguin update. One of the most interesting points being discussed: “Does backlink removal make sense?” Let’s first see what Penguin is actually is. Algorithm Update vs Penalty Your website rankings may drop because of either a penalty or an algorithm update. There’s no perfect way to distinguish between the two…
There’s an interesting discussion over at SEOchat Forums: Will I avoid spammy links by copying competitor’s link profile (which seems to work)? There’s some logic in that: If my competitor’s rankings are good, his links must be working; If my competitor’s rankings are stable, his links must be good and safe. Right? Wrong! While competitor research is an essential step in researching your niche and getting inspired, boldly copying your…
There’s a great discussion taking place at SEOchat forums: So we’ve been taught that we need to get backlinks for ages. The old Google Webmaster Help section had something like “get other webmasters link to you” tip which we were all happy to follow. Now with all those Penguin updates and SEO fear that followed, poor website owners are really lost: Is there any legit way to still build links?…