18 Jul 2013

New Free Tool, the Google Backlink Checker Tool for Penguin & Disavow Analysis

We have a new Free Tool for everyone – the Google Backlink Checker for Penguin & Disavow Analysis

I’m happy to announce today that we’re releasing the first of our free Backlink Analysis tools which are designed to help analyze a websites backlinks in order to find patterns that will help you know which links you might want to consider disavowing through Google’s Disavow Tool.

We have 4 copies of this tool, all free, and I’ll keep it free…but in the future you may have to login to that particular forum to use it. We put a copy on 4 of our forum communities websites, you can access anyone of them at:


Part 2 of the Video instructions

Even though I run a ~100 people company, doing disavow analyses is something that I’ve been doing for about 10-15 hours every week for the past several months (I tend to work 50-70 hours/week). Doing so many of these myself has also given me the opportunity to develop a series of tools that give me the analysis that I want.

Sure, I’ve tried the public tools…but they haven’t satisfy what I needed….I needed to find as many patterns as I could…and I didn’t want to be distracted with someone else’s measurement of what their tool thinks is “good” and which they think is “bad”. Most of us already know the problems with those tools, and so I wanted my own analysis with my own measurements.

To that end, we’ve developed several tools for analyzing patterns in links that could be causes of your Penguin issues. One of these tools, the “Google Backlink Checker Tool for Penguin & Disavow Analysis” I’ve decided to give away for free to the public (a modified version of my private version).

This tool alone is often all you’d need to pick up on the issues which could be causing your problems. I do have several more link analysis tools that I use in my own analysis for doing disavows, and some of these tools we’ll be releasing to the public over the next few months….but again, the backlink analysis tool I’m giving away here is often all you may need to help you identify the major issues via finding patterns in your backlinks. We’ll release some other features to this tool over time, and we’ll release more disavow analysis tools over time that I’ve been using to do my own disavow analysis’, but I do really like this Google Backlinks Checker Tool, I hope you do to.

Now, I should also give a BIG warning on using this tool. There’s the potential that you could make things worse if you disavow the wrong links.  There are NO tools that will tell you what is “good” and “natural” and what is “paid or patterned, or networked”…there can be patterns that are not issues, and there can be patterns that are issues…in the end, someone has to click on hundreds to thousands of links to “look” at what that page is, and basically decide the user intent of how that link got there (because Google can now basically algorithmically check and clean out ~97%* of those (*Jim’s guess)). Then one has to decide how much, and which ones they are going to remove with the Disavow tool. Remove too many links and you’re not going to be back as high as you could have been, remove to few links, and you can be stuck in Google’s Penguin Hell for even longer. This is an expert tool, to use this tool you must Think about the links, there are no scores of “this is Bad, and this is Good”…there’s a mystery in the patterns, can you find the bad patterns?

If you’d like Ninjas to do your Penguin Disavow Analysis, we can  tell you which links we feel are the ones you should try to get removed, and then which links you should disavow.  To me it’s like reading a murder mystery or a “Who done it”…I have a mystery to solve, and by the time I’m done going through your links I’ll know what you did, and be able to take out my machete and start hacking to try to make things right again.

What could the results be of the Disavowing?
I usually tell people that I won’t know until I’m done analyzing your backlinks…After I remove the links I feel are the issues, we’ll need to see what do you have left for backlinks.  If you have a base of natural links, great…if 100% of your links are bought and/or in networks, or article syndication sites, or spammed forum, or made for guest blog post sites, or made for article publishing sites, or any 1 of 1000’s of reasons you could be mapped with unnatural links you might be in for a long ride to reach where you may have been prior.

Here are some more articles about the Disavow Tool and the Google Penguin Update: