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Joe Hall is the Senior Marketing Analyst at Internet Marketing Ninjas. By working in web development, SEO, and social media marketing, Joe is prepared for almost any internet marketing task! Over the years Joe has worked with small nonprofits to large Fortune 100 companies.
In 1996 Joe Hall started teaching himself HTML and JavaScript with free accounts from the now infamous “Geocities” and “AngelFire”. One of his first web projects was a directory of web games written in JavaScript that he called "Joe's World". Still to this day, Joe’s favorite HTML tag is, the now defunct, tag.
Joe received a bachelor’s degree in Political Science from Winthrop University with minors in Art History and History. During college Joe became the executive director of the National Disabled Students Union and spearheaded several national lobbying efforts. During this time, Joe studied the work of Dr Richard Wallace and his revolutionary “AIML”, which led to the development of SivleBot.com in 2002.
After college, Joe worked with a handful of nonprofits to develop sustainable web properties with open source software. In 2007 Joe founded JOZSOFT to provide the same services to small businesses. In 2009 Joe launched a social media search tool called WhosTalkin.com. WhosTalkin garnered the attention of some of the biggest technology publications in the world, including white papers from MIT and The Department of Homeland Security.
“Empowerment” has always been a central tenant to Joe’s professional philosophy. Around 2009 Joe realized that web properties alone wouldn’t empower his clients and users. Therefore, he rebranded his company to 22 Media LLC and started providing full fledge internet marketing services. In December of 2012, Joe closed 22 Media LLC to come work at Internet Marketing Ninjas.
Joe pulls from his experience in web development and grass roots politics to influence his understanding of marketing. He is currently a Senior Marketing Analyst at Internet Marketing Ninjas and writes for numerous online marketing publications and journals.
You can read Joe’s work on this blog, or follow him on Twitter at @JoeHall.
I am always surprised at how the vast majority of things that I see during audits are simple “SEO 101” infractions. But then again it makes sense; clients come to us because they aren’t SEOs themselves. So in today’s blog post I am going to cover what many SEOs consider basic SEO with a few advanced tips that I often see over looked. Today we are talking about the infamous…
So, I was just talking with my friend Keri. and she was voicing her frustration over how too many SEOs waste a lot of their time building content and links on services that are likely to be devalued or disappear all together. For example why the heck were so many upset with Squidoo for nofollowing links?? I mean seriously why would anyone use them to get links in the first…
One of the most gut wrenching things a SEO will ever have to do, is talk to a business owner that has been hit with an algorithm update. Typically if they are contacting a SEO they have seen dramatic drops in rankings, traffic, and revenue. I have spoken to site owners that have lost substantial amounts of money when an algorithm change takes effect. Some have even had to lay…
Do you believe in the Chupacabra? If so, you aren’t alone. This mythical creature has captivated people all over North America despite there being very little evidence of it’s existence. Why is it that myths are sometimes so widely accepted? In my opinion there are two reasons: They are often times repeated over and over, and few supply logical information disproving them. When information travels in this manner, myths are…
Once you have been doing SEO for awhile, you are bound to come across a client or two that goes beyond your expectations on scope and size. Usually these are big brands that have millions upon millions of pages indexed in the search engines and even more links pointing at them. A project of this magnitude can seem intimidating. I remember the first time I did an audit for a…
So you have finished all your on page optimization, you have killer content, and now all you need are some juicy backlinks! Even though your content is stellar, and you are developing a good social presence, you might need some help building links. Because the hard truth is, if you are in a competitive niche, links are hard to come by. But you don’t have time, and really need help…
For me personally SEO audits have always been a challenging and rewarding process. I can’t think of any other single task that has taught me so much about SEO, and web development. Almost, with every audit I learn something new. Sometimes it’s about SEO, but lately its been about how to improve my own audit process. So with that said, here’s a few things I have learned that have improved…
I once told Arienne that “rank checking” was my heroin. Of course, heroin is a dangerous drug that has potentially lethal consequences. However, checking the rank of your web site for a target term can be very addicting while being counterproductive to your overall marketing health. No one articulates this so eloquently as Jill Whalen over at High Rankings. In fact Jill has been one of the strongest voices against…