Internet Marketing Ninjas Blog

The latest SEO Industry news, notes, and chat.

Archive: December 2008
31 Dec 2008

Looking Back on 2008

I know. I twittered that I wasn’t going to read any posts with 2008 or 2009 in the title because I think they’re silly and cliché and unoriginal€¦but that was before my brain started swirling with all the things I’ve learned this year. I’m ending my third year in search (which, in itself, is crazy to me).  I’ve blogged a lot this year and been lucky enough to sometimes bring…

30 Dec 2008

Content, Social Media Spends Rise For 2009

We’re in a recession. Budgets are being cut across the board. People are getting laid off. Puppies are finding themselves without food or shelter. It’s a scary, messy place out there. Well, unless you’re in search marketing. If you’re in SEO, you seem to be doing okay (er, you’re not employed by Yahoo, right? No? Okay, then you’re cool.). And if you’re in the content creation space, well then you’re…

29 Dec 2008

Love Means Never Having to Fake It

Okay, this is probably one of those posts where I come off like a jerk who wasn’t hugged enough as a child, but I’m going to say it anyway. Deal with it. You can’t automate everything. In fact, some things should NOT be automated. For example: If you automate your marriage, you’ll find yourself divorced. If you automate your parenting, you’ll find yourself with children who grow up to hate…

29 Dec 2008

Keep Innovating or Prepare To Be Run Over

You’re getting soft. You’re sticking to what was once big and you’re not moving beyond that. You’re not hungry.You’re not forward-thinking. You’re out there sitting in the pit of fake celebrity and you don’t even notice the others coming up around them to steal their glory. It’s kind of ridiculous how badly you suck. You have to keep moving forward. I have to ask. TechMeme has met TechFuga, America needs…

26 Dec 2008

‘Overheard on Twitter’ Friday

Merry Friday! I hope everyone is enjoying their holiday season, regardless of what your particular holiday may be.  Personally, I celebrate cookies. Yum, yum, score! Okay, onto to the important Twitter stuff: Earlier this week, the now-famous Mike Wilson live tweeted a plane crash, proving that near-death experiences are the quickest way to bump up your Twitter numbers.  Way to go, Mike! If you haven’t heard, Michael Gray revealed that…

24 Dec 2008

Twitter: My Scoble-sized Addiction

I missed the big “zomg-Scoble-spends-too-much-time-on-Friendfeed” drama started by Michael Arrington earlier this week. Personally, I don’t care much about Robert Scoble. Er, that probably came out wrong. What I mean is that Robert Scoble is not like me. He is not my kind of people. Robert Scoble could stop blogging forever and he would still be Robert. Scoble.  If I stopped blogging, I’d be completely forgotten in 48 hours. And…

23 Dec 2008

Top 10 Gifts to Give Your Favorite SEO

‘Tis the season!  Not everyone celebrates Christmas, but the secular nature of the holiday season lends itself to plenty of non-denominational gift-giving.  If you’re scrambling at the last minute to figure out what to give to your favorite SEO (or the only one you know, or the one who pays you…) here are some ideas for great SEO gifts: A potted plant. As you well know, your favorite SEO doesn’t…

22 Dec 2008

Six Kickass Writing Resources for Bloggers

Jim believes in the power of blogs.  He started back in 2005, he hired me in October to create the We Build Pages blog (holla!) and, after taking a look at some of the recent contracts, I know he especially loves recommending blogs to clients. If you’ve spent any time in the corporate blogging world, you’ll see that most corporate blogs kind of suck. Two weeks ago we heard…

19 Dec 2008

‘Overheard on Twitter’ Friday

Good afternoon, Friends. It’s Friday. That means lots of things for us today. It means that a big snowstorm is on its way, that the We Build Pages holiday party is taking place in a few hours, and that the Writers will have Ted’s Fish Fry for lunch. Yum! For the blog, Friday means it’s time to talk about Twitter. Let’s do that. Tamar Weinberg pointed us over to Small…

18 Dec 2008

Chatting About the Secret Fear of SEOs

Rhea and I had a bit of a Girl’s Night last night. We went to dinner and chatted about our lives€¦which really means we talked a lot about work and clients and everything we have planned at We Build Pages. (I know; we’re exciting people. Shut up.) And when she was drunk off Diet Coke, she let me in on a little secret:  Rhea gets scared sometimes. Rhea the Perfectionist…

16 Dec 2008

Black Hat SEO Isn’t Employable

I’ve been hearing lots of good things coming out of Chicago after last week’s big Search Engine Strategies show. Of course, one of the most talked about events was the Black Hat, White Hat & The Best Kept Secrets to Search panel that brought the infamous Doug Heil out from the I Help You forums and into the public eye. The talk continues today over at Search Engine Roundtable where…

15 Dec 2008

All Relationships Are Not Created Equal

Loren Baker brings some awesome back to Search Engine Journal with his post Building Relationships Is More Important Than Building Links Alone.  In his post, Loren outlines some great tips to help bloggers and site owners form relationships with the people they want links from.  The tips provided by Loren are invaluable, but you can’t leverage any of it unless you know who you’re trying to form the relationship with….